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Paulo Vila

C(X3I)O – Chief (eXperimentation, eXecution, eXperience and Innovation) Officer

Innovation expert with 25+ years international consulting experience in e-commerce, digital marketing, retail, technology. Design thinking and agile implementer with experience in crypto, artificial intelligence, new products development, strategy definition and execution, cost reduction and organizational redesign projects.

June 2019 – today

Labs as a Service Director – Latin America

In charge of sales and delivery of state-of-the-art innovation workshops for retail, fintech and other clients in Latin America. Sold and executed more than 60 innovation sprints in 12 countries. Strong commercial results with sales increasing by 15x in 3 years.

June 2017 – June 2019

Retail senior managing consultant – Caribbean + Andean LAC

In charge of selling and delivering all Merchant related consulting projects in the Caribbean and Andean regions. Led execution teams ensuring superior value deliveries to clients. Worked with regional leadership to develop new business opportunities. Sold and executed the first mission-based segmentation analysis for client in Latin America.

Jun 2008


ConnectU Settlement – Facebook Paid $65M

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Nov 2010


Purchased Domain – $8.5 Million

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Innovation is a method. Execution is the game.

Years of experience
completed Projects

Explore Paulo’s eXperience